If you are a business owner, it is quite probable that the customers you have make regular use of social network sites. Your business or marketing campaign belongs on these same social networking sites. You can potentially increase your number of customers by targeting your marketing efforts on some of the better-known social network sites.
Add a “Retweet” button to the top of each blog post. When you place this on the top of your post, it makes it easy for others to share your blog via Twitter. It raises your potential audience dramatically.
Invite all your friends and acquaintances to visit your social media sites. They don’t even have to be potential customers to help you attract potential customers. The first step you want to take is actual network building. Go for the gusto!
Put a Facebook “like” button on the homepage of your blog, in the top right corner. This makes it easy for people to like you on the social website. Putting this button on your blog page means readers don’t have to search out your Facebook feed if they want to “like” the content. Your “like” votes will add up more quickly if you make it simple for blog visitors do it with a convenient click.
Plan your high-level social media strategy wisely and carefully. If you rush into any campaign without doing your research, you may find yourself spending time and money to get no returns. Plan a way to use all of your strategies at one time.
Add a social networking widget to your website to maximize exposure. Widgets are great tools that can rapidly increase visibility of site. The right widgets will give users the freedom to re-post your content, vote on polls or enter different contests you’re holding. It’s a win-win for everyone.
Run social media-only contests. Advertising deals through Facebook can help get the word out to your potential clients.
Allow consumers to easily subscribe to your social media pages. Allowing your visitors an easy way to follow you across the social network via Facebook, Twitter or LinkedIn can make sure that they are aware of every new post.
Include the names of influential users of Twitter by name-dropping with an “@” symbol preceding the name. They will be notified that you posted something about them and will be more likely to ‘retweet’ your post or write a new tweet to answer you or comment.
Use the growing database of Yahoo Answers to your advantage. This website lets users post questions and receive answers from others who may have the information they need. Search questions in your market niche and give answers that highlight your products or services. This knowledge will make viewers look to you as being an expert in these products and get them to visit your sites and purchase from you.
As you can tell, use of social networking sites is smart and effective for your business marketing. This allows you to reinforce the relationship between your business and your customers, both current and potential, and grants instant access to millions of possibilities. Put the tips from this article to work for you, and see what social media marketing can do for your business.